5 Signs It Is Time to Hire to Grow from Agent to Agency
You’ve become successful as a solo agent. You have several really good customers who love working with you. And better yet, you’re making lots and lots of money! Sounds great, right? As the owner of a brokerage with agents, I have seen many agents get to this point. They are really happy, and we are
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One Horn Blog #40: The Secret to Freight Sales Success through Compelling Storytelling
Have you ever been in the presence of a business associate who could captivate the group by the way they told a story? Did you ever want to be that person? I know I have. When I used to work in marketing, the president of our company was one of those people, but I never
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One Horn Blog #39: 4 Tips for Building Shipper Relationships by Sharing of Yourself
We are always looking for ways to improve our relationships with our shippers in order to increase their comfort level for doing business with us and for giving us more business. In reading an article in the Harvard Business Review by Lisa Rosh and Lynn Offermann entitled “Be Yourself, but Carefully,” I found some of
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One Horn Blog #38: There’s Always a Solution, Even if You’re Not a Natural Problem-Solver
In the transportation industry, problems are a part of life, mainly because there are so many moving parts in a transportation transaction. Some people like to reframe them into challenges or opportunities, but for many of us problems are problems, and problems are stressful. My business partner/husband Louis loves to solve problems. With two degrees
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One Horn Blog # 37: 6 Reasons Why Freight Agent Is the Perfect Career for Work/Life Integration
Work/Life Balance, we have all heard of it, and when we think of it, we often think of constant struggle. We say, “How can I ever achieve Work/Life Balance?” But how about thinking of it as Work/Life Integration? Sounds much better, right? I thought so too when I was reading an interview with psychologist Ellen
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One Horn Blog #36: 5 Strategies for Balancing Seasonality in Your Shipper Portfolio
Seasonality can be a killer to revenues in freight brokerage if you don’t have a balanced shipper portfolio. But when the season is in full force, it’s often hard to prospect for freight that you can handle during your off season. Then you get to your off season, and the shippers already have agents and
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One Horn Blog #36: 5 Strategies for Balancing Seasonality in Your Shipper Portfolio
Seasonality can be a killer to revenues in freight brokerage if you don’t have a balanced shipper portfolio. But when the season is in full force, it’s often hard to prospect for freight that you can handle during your off season. Then you get to your off season, and the shippers already have agents and
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One Horn Blog #35: 4 Agreements to Improve Freight Agent Performance
Want to improve your performance? I am always on the lookout for practices that will help me improve mine, so I will be on top of my game as often as possible. I recently reread The Four Agreements by Don Miguel Ruiz, a book that shares ancient wisdom to help people gain personal freedom and
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One Horn Blog #34: 5 Reasons Why Taking the High Road Is More Important Than Getting Even
It happens all the time: Some drivers lie, others cheat, others yell and scream. Sometimes they even pick up a load and demand more money. They even go as far as holding loads hostage. It’s only human nature for a freight agent to want to get even. But when we step back and think about
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One Horn Blog #33: Back-to-School Is the Perfect Time to Assess Your Goals
Back-to-school excitement is not just for kids. I love to look at it as a time to assess my progress on the goals I set for the year, because I’ll only have four months left to achieve them. You may recall in my New Year’s Blog (#17) I wrote about setting goals, and that “A
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